Understanding the Pitfalls for Affiliate MarketingCopyright © Seppo Lamsa
http://www.SefiSuccess.comWhile work at home moms are often the favorite target for Internet
scammers, website owners are a close second. You own a website
and are possibly paying a bit of money to keep the site running.
Do you not wish you could make some money with the website you
work so hard to maintain? Imagine how wonderful it would be if you
could you’re your hobby into a real business that would not only
pay for itself, but even offer you a few extras that could be put
to good use for the kids, or your family. To a webmaster, affiliate
marketing is almost always the answer to this dilemma.
In and of itself, affiliate marketing is a wonderful opportunity
share in the profits of a reputable company by displaying their
links and banners, and allowing interested parties to visit those
sites and perhaps purchase a product.
When they do so, the company will often offer you a small
percentage of the sale as a finder’s fee.
Yet there is a bit of a seedy underbelly to the affiliate marketing
industry that will actually jeopardize your good name as a webmaster
and will also result in payouts that are pennies on the dollar.
For example, have you ever been surfing the web only to suddenly
stumble across a website that touts an amazing nutritional
supplement that does it all? Weight loss for the overweight,
hair growth for the bald, an increased sexual stamina for those
lacking it and a host of other items are cured or corrected with
a pill after breakfast, lunch and dinner. These miracle cures are
touted on the website via a long list of testimonials,
and you can almost always recognize the feel of these sites simply
by the long list of text they sport, the varying fonts employed,
and also the different colors these words are written in.
You may simply shrug your shoulders at such a site until – about
halfway down – you see a copy of a commission check the
webmaster has posted and suddenly he or she has your undivided
attention. The check is small enough to be realistic yet big
enough to have you consider what you could to with the money and
how it could ease the tension at home from lack of disposable income.
When you are hooked, the spiel usually involves a site owner who is
so successful that he or she has decided to take on two or three
qualified novices and train them to do the business as well.
This involves selling the miracle product to your friends and
neighbors and then just sitting back and waiting for the money
to roll in. Additionally, you will need to post banners on your
website. What has just happened, in a nutshell, is an affiliate
scam that ties your success directly into a multi-level marketing
scheme. While your links will attract more interested parties to the
originator’s website, you are meanwhile alienating your friends and
families by the legal drugs you are peddling. This is not what
affiliate marketing is all about, and it is important that you
understand the implications of your putting links or banners of
any business on your website.
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